For commercial insurance brokers

Commercial insurance leads for brokers

One account you keep can cover more than a year of the plan. The commission after that is yours.

You write commercial lines. You need business owners to talk to. Starter is $399 a month and runs 3 industry agents. A full month can reach 750+ leads. It varies by the markets you pick.

What commercial insurance leads are

A commercial insurance lead here is an operating business: a fleet, a contractor, a restaurant, a farm, a shop. SalesLeadAgent finds those businesses with industry agents, then puts the company and a contact in your account so you can quote.

The agents search a master file of more than 4.2 million companies. You choose the industries and the states. There are 70+ agents. The ones commercial brokers turn on first are trucking, construction, roofing, HVAC, restaurants, farms, auto repair, and tow trucks.

The math on one account

Price the tool against one client you keep. SalesLeadAgent Starter is $399 a month. A full month on 3 agents can reach 750+ leads, and a thin market comes in lower.

12% commission, kept for 5 years, against the $399 monthly plan.
Account premiumYour commissionOver 5 yearsMonths of SLA it pays for
$10,000$1,200/yr$6,00015 months
$25,000$3,000/yr$15,00037.6 months
$50,000$6,000/yr$30,00075.2 months

One $10,000 account, kept for five years, covers 15 months of leads. A larger account covers several years of the plan.

Plug in one account

Commission on one account, kept for the years you enter, divided by the $399 monthly plan.

Commission per year
$3,000
Over 5 years
$15,000
Months of the $399 plan
37.6 months

Example math only. Your premium, commission, retention, and lead volume will vary.

Built for agents who write business insurance

If you sell these lines, these businesses are who you call. The lead is the company. You decide which policy to quote.

  • General liability
  • Workers comp
  • Commercial auto and trucking
  • BOP
  • Commercial property and inland marine
  • Professional liability and E&O
  • EPLI
  • Group benefits

This page is for agents and brokers who write commercial lines.

Industry agents brokers actually use

Each industry has its own page for commercial brokers. Starter runs 3 agents at a time.

What you get for $399 a month

  • 3 industry agents on Starter. A full month can reach 750+ businesses. Volume varies by market.
  • Business name, city, state, and industry. Phone, email, and an owner or manager name when a contact can be found.
  • You pick the industries and the markets. A city, a state, or national coverage. Up to 9 markets on Starter.
  • Leads show up in your account through the day. CSV export is included.
  • Your own agents, not a lead file resold to a stack of agencies.
  • Monthly billing. Cancel anytime. Larger shops can move to $599 for 5 agents or $999 for 9.

Plan details are on the pricing page.

How it works

  1. Book a demo. Tell us the lines you write and where you are appointed.
  2. We turn on the industry agents for those markets. You see the businesses in the account.
  3. You quote. One account you keep can cover more than a year of the $399 plan.

The other ways to fill a commercial book

Building the list yourself means the hours come out of quoting and renewals.

Hiring a salesperson means salary, training, and months before the first appointment holds.

Referrals are the best calls you get. They do not arrive on a schedule.

SalesLeadAgent Starter is $399 a month. A full month can reach 750+ businesses, and one account you keep can pay for more than a year of the plan.

Commercial insurance leads FAQ

How much do commercial insurance leads cost at SalesLeadAgent?

The Starter plan is $399 a month and includes 3 active agents. A full month can reach 750+ businesses. A thin market can come in under that. Professional is $599 a month for 5 agents. Business is $999 a month for 9 agents. Billing is monthly and you can cancel anytime.

Is one commercial account enough to pay for SalesLeadAgent?

Run it on one account you keep. At a $10,000 annual premium and 12% commission, one client is worth $1,200 a year, or $6,000 over five years. That covers 15 months of the $399 plan. A $25,000 account at the same commission covers 37.6 months. A $50,000 account covers 75.2 months. Your premium, commission, and retention will differ.

What kind of commercial insurance leads do you provide?

Operating businesses an agent can call. Brokers use them to quote general liability, workers comp, commercial auto, BOP, commercial property, inland marine, professional liability, E&O, EPLI, and group benefits. The lead is the business. You choose the line to write. There are 70+ industry agents, including trucking, construction, roofing, HVAC, restaurants, farms, auto repair, and tow trucks.

What is in each lead?

You get the business name, city, state, and the industry of the agent you turned on. When a contact can be found, the lead also includes a phone number, an email, and often an owner or manager name. Not every business has every field. Employee count is included when a source has it.

Can I pick industries and states?

Yes. You turn on the industry agents you want and set the markets: a city, a state, or national coverage. Starter covers up to 9 markets across 3 agents. One thin state can come in short of the monthly estimate. National coverage keeps searching other metros when a single market runs out of new companies.

Are the leads exclusive?

SalesLeadAgent does not sell the same lead file to a list of agencies. You run your own agents on the industries and states you pick, and the businesses land in your account. Another customer who searches the same public market can also find that business. These are not a shared pay-per-lead blast.

How are the leads delivered?

Agents run through the day and the businesses show up in your SalesLeadAgent account, on the leads list and in the CRM. You can export a CSV. There is no separate morning spreadsheet emailed as the product. On a demo we turn on the agents for the lines and states you write.

Is there a contract?

No annual contract. Starter, Professional, and Business are billed monthly through Stripe at $399, $599, and $999. You can cancel anytime.

Do you sell personal lines leads?

This offer is for agents and brokers who write commercial lines. The agents look for businesses: fleets, contractors, restaurants, farms, and similar accounts. It is a commercial prospecting platform.

How do I get started?

Book a demo. Tell us the lines you write and the states you cover. We turn on the matching agents so you can see the businesses before you subscribe.

One account you keep can cover more than a year of the plan.

Book a demo and we will turn on the agents for the states you write.

Related pages

Updated October 2026. SalesLeadAgent is a prospecting platform. It is not an insurance agency and it does not bind coverage.